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Free Marketing Tools That Will Help Grow Your Business
Marketing is one of those things that most small business owners shy away from. And I get it. It’s often viewed as an annoying chore that needs to be done.…
5 Small Business Marketing Tips to Get You Off to a Great Start in 2019
Is marketing something you hate doing? You’re not alone. Most small business owners who are not copywriters or marketing professionals often put the task of marketing on the back burner.…
Photo: Mohamed Hassan, CC0 Creative Commons.
10 Ways to Get More Eyeballs on Your Business in 2019
Getting the attention your business deserves isn’t always easy. There are some things you can do in 2019, however, to make your brand stand out. Here are 10 different strategies…
7 Headlines You Can Use in Your Blog Posts or Advertising Campaigns
I get it. It’s difficult to be creative sometimes. If you’re a small business and you’re dedicated to marketing your brand, you’ll know the value of getting your name out…
Attracting your Target Audience with the Right Message (How Some Big Brands Did It and You Can Too!
We’re living in an environment that’s choking with media clutter and mixed messages. In our inboxes each day we receive new, but mostly regurgitated, ideas on how to attract new…
The Case for Blogging in 2019
Ok, ok, I know you’ve heard this before. But let me say it again: every business should have a blog, and more importantly, be engaged in blogging. While many business…
Graphic by Colette Connolly
Why Storytelling Should Be an Integral Part of Your Content Creation
In 2010 when Brandon Stanton created Humans of New York, a storytelling social media page, he had one goal: to take 10,000 photos of ordinary New Yorkers and plot them…
4 Great Content Marketing Strategies to Implement (and inspire your customers)
For many businesses, marketing is often put on the back burner. It shouldn’t be. In fact, it’s more important than ever, especially in a crowded marketplace. Over the years, marketing…
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Increasing Brand Awareness
While word-of-mouth referrals are fantastic for business and increasing brand awareness, there is a real danger that they can dry up pretty quickly. With that in mind, it’s always good…
Photo: Gerd Altmann, Creative Commons license.
How to Stand Out in a Crowded Social Media Marketplace
In a 24/7 news cycle, it’s hard for anyone to gain the attention they are seeking. It doesn’t help that people’s attention spans are getting shorter and shorter, and in…